It’s a Saturday morning and I’m having coffee with a few friends. As I sip on my cappuccino, I hear about the most tender and juicy ribeye in history; and how it was prepared. My interest is peaked. What would it take for me to make perfect steaks?
Ever since I wrote about how the online application could be hurting your ability to innovate, I’ve had many discussions with institutions discussing ways they've increased their candidate pool and engagement throughout the applicant journey – and how this has a direct impact on their admissions results.
Many institutions today are facing a competitive landscape and are searching for ways to remove barriers to candidate engagement. However, many also want a more complete picture of the candidate as part of the decision-making process for both admissions and finical aid. What does this mean for essays on either the application or within standardized tests?
Over the past couple of years, the Higher Education industry has gone through an unprecedented level of innovation. Technology, competition, and market expectations have collided to create this perfect storm.