Blog

"May you live in interesting times"

This (purported) Chinese curse seems appropriate to the impact of coronavirus.  

"Please select the type of student you are"

This was the very first question asked in the online application of an institution we met with this week.  It was followed by 11 choices from which a candidate was expected to choose.

In our prior bog entry, we defined the nontraditional student and described the impact they will have on the Higher Education Industry going forward.  Now that you’re ready to increase enrollment through this demographic.  How do you do it?

It’s a new year and new decade.  What are the trends and outlook in Higher Education?  Are today’s institutions prepared?

Thank you for all of you who attended this week's webinar:  Optimizing your Admissions.

It’s a Saturday morning and I’m having coffee with a few friends.  As I sip on my cappuccino, I hear about the most tender and juicy ribeye in history; and how it was prepared.  My interest is peaked.  What would it take for me to make perfect steaks? 

Ever since I wrote about how the online application could be hurting your ability to innovate, I’ve had many discussions with institutions discussing ways they've increased their candidate pool and engagement throughout the applicant journey – and how this has a direct impact on their admissions results.

Now that the fall HEUG regional season is winding down, I thought I’d put together some observations from the two most recent events in which we participated.

Thank you for all of you who attended this week's webinar:  Optimizing your Admissions

Over the past couple of years, the Higher Education industry has gone through an unprecedented level of innovation. Technology, competition, and market expectations have collided to create this perfect storm.